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Saint
Gobain
AUTOMOTIVE
MATERIALS
BRANDING
MESSAGING
LITERATURE
EXHIBIT GRAPHICS
MULTI-MEDIA
EVENT PLANNING
ADVERTISING
PREMIUMS
This initiative for Saint Gobain was to create recognition for the company brand throughout the automotive industry. While the names of many Saint Gobain-owned companies were well-known amoung automotive engineers – the parent company was not.
Messages were organized by material and the engineering benefit. A large trade show booth was developed for use at SAE – the industry’s largest automotive engineering trade show.
DESIGN DRIVEN
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